DANKÉ's CREATIVE FARM

DANKÉ's CREATIVE FARM


I am Dan Ju Hyung Kim, aka Danké (pronounced as Dan-Kay). And, I am a creative leader that designs innovative products and experiences that are future-fit and human-centered.

Currently at IDEO, a global innovation firm, Dan has a portfolio that ranges from designing a more accessible next-gen 2035 theme park to creating new beauty brands for underrepresented Gen X women. He aims to design delightful products and experiences that have a responsible, positive impact on customers, his clients, and the planet.

DIVE INTO THE CASE STUDY HERE.

EXPERIENCE

EXPERIENCE

IDEO

DESIGN LEAD

2023-Current

IDEO

SENIOR DESIGN RESEARCHER

2021–2023

CONFIDENTIAL

NEW VENTURE CONSULTANT

2020-2021

SAMSUNG MEDICAL CENTER

LEAD RESEARCHER

2016-2019

U.S. FULBRIGHT

INDEPENDENT RESEARCHER

2015-2016

MASS GENERAL HOSPITAL

CLINICAL RESEACHER

2013-2015

WHAT DOES DANKÉ DO?

WHAT DOES DANKÉ DO?

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  • A UX and clinical researcher, Danké anchors creative thinking in rigorous qualitative and quantitative science, ensuring every solution is deeply rooted in the real needs of real people.

  • A maker at heart, Danké makes futures tangible via prototyping, transforming abstract ideas into concrete products and experiences that customers and clients alike can comprehend.

  • A responsible strategist by training, he ensures value is created and captured for all stakeholders involved — companies, customers, and society at-large.

IDEO PORTFOLIO

Due to NDA confidentiality, client identities and sensitive information have been carefully redacted.


Global Entertainment Company; 2024

THE FUTURE OF
LOCATION-BASED ENTERTAINMENT


NEW LATIN AMERICAN
BEAUTY BRAND

Leading Beauty Conglomerate; 2023


THE FUTURE
VISION & MESSAGING STRATEGY

Graduate Level University; 2023


THE FUTURE OF
SHOPPING

International Tech Company; 2022

ADHERENCE STRATEGY
OF RETINAL DISEASE PRODUCT

Multi-National Medical Company; 2021

CLINICAL RESEARCH

Prior to my work at IDEO, I have contributed to innovative treatments for mental health disorders through my clinical research. I dedicated myself to validating and advancing mental health solutions for human impact.


Samsung Medical Center; 2018-2019

PROBIOTICS FOR STRESS MANAGEMENT


VIRTUAL REALITY AS A TREATMENT FOR DEPRESSION

Samsung Medical Center; 2016-2018


EXPLORATION OF INTERNET ADDICTION THERAPY CAMPS

US Fulbright, 2016


KETAMINE AS A TREATMENT FOR DEPRESSION

Massachusetts General Hospital; 2013-2015

HOT YOGA AS A TREATMENT FOR DEPRESSION

Massachusetts General Hospital; 2013-2015

BEYOND THE WORK

BEYOND THE WORK

Outside of his professional career, Danké finds joy in tinkering with his synth to produce dark pop music and experimenting with AI tools to create quirky videos. He is also a proud dad to three cute chickens.